Corporate purpose is a hot topic in the business community, but it remains an elusive and confused concept. We conducted research to find out what the public really think about the purpose or mission statements of six high profile companies.
Rollerblades for feet or chopsticks for hands? Lessons from Southern's work experience experiment
Is it the end for advertising awards?
The Key Battlegrounds on 8th June
Despite the best efforts of the Party leaders, there’s not just one single issue at stake nor likely to be a single uniform swing that will work in the same way across the whole country. As the campaigns come to a close, here's a look at the key battlegrounds that could determine the outcome on 8th June.